Cold as Rockies: Shorts TAP Molson Crowded

Author:

Leon Gross, Director of Research

July 22, 2026

Molson Coors (TAP) is down 12% year-to-date and at pace for a third year of losses, erasing roughly one-third of its value as analysts turn bearish.

The stock's decline has been driven by weak guidance, shrinking beer volumes, aluminum tariff pressures, and broader geopolitical cost pressures.

Bearish bets are intensifying, with short interest climbing to 18% and a squeeze score of 80 as the stock hits new lows, as long interest is also higher.

Molson Coors Beverage Company is a major multinational drink and brewing company that trades under the ticker symbol TAP.

The stock is down 12% YTD primarily because full-year corporate earnings guidance landed well below Wall Street consensus, pressured by persistent declines in U.S. beer industry volumes and margin pressures from rising aluminum tariffs.

This would be the third consecutive year of declines, cumulatively erasing about a third of its value.

Molson Coors (TAP) faces both tariff risks and geopolitical war risks, which are actively driving up its production costs and weighing on the stock price.

The short interest has been rising, most recently with a large increase as the stock hit new lows.

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The crowded score has hit 75 and has been ticking higher with the short interest trending higher now hovering near 18% of float. There are no convertibles or other arbitrage situations that account for this large crowded short.

Analyst sentiment has turned negative with more analysts being more bearish than bullish coinciding with the negative annual returns.

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The ratings followed the stock price lower, going from positive to negative. The bearish ratings are also tracking the short interest increases, as the analysts and investors agree.

Both hedge fund and active long interest are higher as the stock has sold off.

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